When Honda First Introduced the Odyssey, It's Offering in the Mini-Van

Multiple Choice

When Honda first introduced the Odyssey, it's offering in the mini-van category, it was promoted as the "Honda of mini-vans." Honda was building off of its reputation for marketing reliable and dependable automobiles. Which brand personality dimension does this illustrate?

A) excitement
B) competence
C) sophistication
D) ruggedness
E) sincerity