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The ATO Approach Is Known as a _____, Meaning Attitudes

Question 17

Multiple Choice

The ATO approach is known as a _____, meaning attitudes are formed holistically across a number of attributes with poor ratings on one attribute being compensated for by higher ratings on another attribute.


A) holistic model
B) noncompensatory model
C) compensatory model
D) hierarchical model
E) subjective model

Correct Answer:

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