Multiple Choice
All of the following are suggested alternative courses of action for handling negative public publicity EXCEPT _____.
A) Do nothing.
B) Deny responsibility for any negative event.
C) Take responsibility for any negative events and be visible in the public eye.
D) Release information allowing the public to draw its own conclusion.
E) Spread counter information but don't identify the company as the source.
Correct Answer:

Verified
Correct Answer:
Verified
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