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    Exam 2: Developing Marketing Strategies and Plans
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    The ________ Is a Tool for Identifying Ways to Create
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The ________ Is a Tool for Identifying Ways to Create

Question 140

Question 140

Multiple Choice

The ________ is a tool for identifying ways to create more customer value.


A) value chain
B) customer survey
C) brand loyalty index
D) promotion channel
E) supplier database

Correct Answer:

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