Multiple Choice
If a questionnaire says "Small college classes are better places to learn effectively: (choose) 1__ Strongly disagree,2 __ Disagree,3__ Neither agree nor disagree,4__ Agree,5__ Strongly agree," the researcher would be using which of the following to discover data.
A) Likert scale
B) Semantic differential
C) Multiple choice
D) Thematic Appreciation Test (TAT)
E) Dichotomous question
Correct Answer:

Verified
Correct Answer:
Verified
Q12: A stakeholder-performance scorecard tracks the satisfaction with
Q72: If a marketing researcher wished to reach
Q73: All of the following would be among
Q74: What are the six steps in the
Q75: One way companies can conduct market research
Q77: The Bledsoe Marketing Research group has been
Q79: Researchers frequently should and do successfully generalize
Q80: Designing a research plan calls for decisions
Q81: Racquetball playing,which is very much affected in
Q117: All the buyers who are able and