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If the Olive Garden Sends Employees to Special Classes to Teach

Question 46

Multiple Choice

If the Olive Garden sends employees to special classes to teach them the value of the brand and how pasta is much more than just pasta,Olive Garden is using ________ to accomplish this task.


A) interruption marketing
B) loyalty marketing
C) cohort marketing
D) macrobranding
E) internal branding

Correct Answer:

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