Multiple Choice
Which of the following statements is true of market-oriented personnel?
A) They tend to be inward looking and are internally focused.
B) They focus on selling what the organization makes.
C) They build short-term relationships with customers.
D) They derive their profits from an external focus.
Correct Answer:
Verified
Correct Answer:
Verified
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Q25: Define customer value, and discuss ways to
Q26: Teamwork entails collaborative efforts of people to
Q27: The sales orientation extends the marketing concept
Q29: In the context of marketing, an exchange
Q30: Why should people study marketing?
Q31: Which of the following statements is true
Q32: Briefly discuss the concept of marketing.
Q33: Which of the following is a sales-oriented