Assuming Everything Else Equal, One of the Concepts to Consider

Multiple Choice

Assuming everything else equal, one of the concepts to consider to make sound financial decisions is that _____.

A) the riskier assets always have lower market value
B) the riskier assets are more valuable than (preferred to) less risky assets
C) the sooner cash is received, the more valuable it is
D) investors always prefer short-term, low value, and high-risk assets
E) investors always achieve higher returns from less risky assets