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    Exam 2: Globalization of Markets and the Internationalization of the Firm
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    "McDonaldization" or "Coca-Colonization" of the World Refers to the Idea
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"McDonaldization" or "Coca-Colonization" of the World Refers to the Idea

Question 9

Question 9

True/False

"McDonaldization" or "Coca-Colonization" of the world refers to the idea that globalization can alter people's norms, values, and behaviors, which may tend to homogenize over time.

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