The Makers of the Pomegranate Juice POM Wonderful Claimed in Advertisements

Multiple Choice

The makers of the pomegranate juice POM Wonderful claimed in advertisements that the juice helps with erectile dysfunction; this claim was based on a study showing a significant improvement after drinking POM Wonderful. However, the Federal Trade Commission (FTC) filed a formal complaint "alleging that the erectile dysfunction claims are false and unsubstantiated because the study on which the company relied did not show that POM Juice was any more effective than a placebo." What can we say about the FTC complaint?

A) It reflects the fact that statistical significance is not the same as practical significance.
B) It reflects the fact that studies must be replicated before any statistical claim can be made.
C) It shows that the study had not enrolled enough subjects to be convincing.
D) It shows that the FTC does not understand the concept of statistical significance.