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    Heads Broadcasting in America
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    Exam 10: Media Theory and Effects
  5. Question
    The Phrase "The Medium Is the Message" Was Made Popular
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The Phrase "The Medium Is the Message" Was Made Popular

Question 3

Question 3

Multiple Choice

The phrase "the medium is the message" was made popular by


A) Maxwell McCombs.
B) Harold Lasswell.
C) George Gerbner.
D) Albert Bandura.
E) Marshall McLuhan.

Correct Answer:

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