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    The Essentials of Marketing Research
  4. Exam
    Exam 9: Sampling Methods and Sample Size
  5. Question
    Nonprobability Sampling Techniques Tend to Be the Methods of Choice
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Nonprobability Sampling Techniques Tend to Be the Methods of Choice

Question 19

Question 19

True/False

Nonprobability sampling techniques tend to be the methods of choice for descriptive research while probability sampling tends to be used for exploratory research.

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