menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    The Essentials of Marketing Research
  4. Exam
    Exam 6: Measurement
  5. Question
    The _____ Introduces Direction of Difference and Is the Second
Solved

The _____ Introduces Direction of Difference and Is the Second

Question 36

Question 36

Multiple Choice

The _____ introduces direction of difference and is the second level of measurement.


A) interval scale
B) nominal scale
C) ordinal scale
D) ratio scale

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q31: In a rank-order scale, the respondent puts

Q32: A comparative rating scale yields _ data.<br>A)

Q33: In terms of measurement type, a respondent's

Q34: Measures used in marketing research fall into

Q35: An operational definition indicates what observable attributes

Q37: The measure of central tendency for a

Q38: Researcher's actions always involves measurement of some

Q39: Measurement involves only nominal, ordinal, and interval

Q40: The _ is frequently used in ranking

Q41: A common method of testing for construct

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines