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    The Essentials of Marketing Research
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    Exam 6: Measurement
  5. Question
    "On a Scale of 1 to 5, How Satisfied Were
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"On a Scale of 1 to 5, How Satisfied Were

Question 61

Question 61

Multiple Choice

"On a scale of 1 to 5, how satisfied were you with the level of service you received" is an example of a(n)


A) interval scale
B) nominal scale
C) ordinal scale
D) ratio scale

Correct Answer:

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