Which of the Following Is False About Negative Affect and Sustainable

Multiple Choice

Which of the following is false about negative affect and sustainable behaviors?

A) In the industrialized world, inspiring a fear of death in people is a good way to motivate them to behave more sustainably.
B) Logic is often not strong enough to overcome a strong aversion to a sustainable behavior such as composting.
C) If a sustainable behavior sounds like it requires unappealing sacrifice, motivation to adopt it will likely be lacking.
D) When people have negative affect toward a sustainable behavior, their analytic system may chime in with seemingly rational reasons to reject that behavior.