On a Recent Sales Call, Jennifer's Customer Responded to a Question

Multiple Choice

On a recent sales call, Jennifer's customer responded to a question regarding current needs by saying, "I am perfectly happy with our present situation." With respect to the problem recognition phase of the business buying decision process, what should Jennifer do next?

A) change the subject of the conversation to an area with greater potential
B) probe further to determine if any gap exists between the buyer's perceived desired state and actual state
C) challenge the buyer's level of satisfaction with his current situation
D) to keep the door open for another sales call in the future, politely thank the customer for his time