From a Salesperson's Perspective, Which of the Following Best Summarizes

Multiple Choice

From a salesperson's perspective, which of the following best summarizes how to use the communication styles matrix to become more effective?

A) A salesperson should not strive to match his or her communication style to that of the buyer as it will almost always be perceived as insincere.
B) A salesperson should adapt his or her communication style to that of the buyer to enhance effectiveness.
C) A salesperson should match his or her communication style to that of the buyer as similar styles enhance effectiveness.
D) A salesperson should change his or her communication style to the opposite of the buyer to enhance communication.