Multiple Choice
What is a need-activated drive to search for and acquire a solution to resolve a need or problem?
A) customer value proposition
B) sales call objective
C) buying motive
D) purchase criteria
Correct Answer:
Verified
Correct Answer:
Verified
Q12: Which statement best summarizes the potential advantages
Q14: When planning a sales presentation, which of
Q15: In order to complete a sales dialogue
Q18: Salespeople should propose an agenda for the
Q19: Which section of a sales dialogue planning
Q21: With respect to sales communications formats, what
Q22: Which statement best summarizes the limitations of
Q80: Canned sales presentations assume customers' buying motives
Q91: Features address rational buying motives and benefits
Q111: Canned sales presentations are appropriate for relational