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A Japanese Firm That Sells a Limited Line of Food

Question 18

Multiple Choice

A Japanese firm that sells a limited line of food products in the US tailored to the specific tastes of Japanese-American consumers is an example of _____________ value creation strategy.


A) a cost leadership.
B) a differentiation.
C) an international.
D) a niche.
E) a high-context.

Correct Answer:

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