A Manager at a Manufacturing Company Wants to Know Why

Multiple Choice

A manager at a manufacturing company wants to know why some employees don't work up to their potential in the company. Because the manager feels that a questionnaire cannot capture the information he needs and participants in a focus group might not be honest due to peer pressure, he decides to hire a research consultant to conduct one-to-one discussion sessions with the employee remaining anonymous. This unstructured one-to-one discussion between a trained interviewer and a respondent is called a _____.

A) dyadic interview
B) private interview
C) primary interview
D) projective interview
E) depth interview