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Barry Wants to Examine the Relationship Between Customer Satisfaction, Which

Question 40

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Barry wants to examine the relationship between customer satisfaction, which is measured using a ratio scale, and customers' frequency of patronage, which is categorical data indicating 3 levels of patronage: occasional, frequent, very frequent. He believes that patronage will significantly influence satisfaction. What type of statistical analysis would be most appropriate for Barry to use?


A) chi-square test
B) ANOVA
C) MANOVA
D) multivariate
E) none of the above

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