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    Exam 3: A Comprehensive Guide to Advertising Strategies and Metrics
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    Short-Form Broadcast Direct Response Units Are Sold in 15-Second Increments
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Short-Form Broadcast Direct Response Units Are Sold in 15-Second Increments

Question 14

Question 14

True/False

Short-form broadcast direct response units are sold in 15-second increments while long-form units are sold in 30-second increments.

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