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    Advertising Media Planning
  4. Exam
    Exam 5: Media Planning and Strategy: Evaluating Efficiency and Effectiveness
  5. Question
    The Rationale for Each Tactic Should Focus on the Effectiveness
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The Rationale for Each Tactic Should Focus on the Effectiveness

Question 5

Question 5

True/False

The rationale for each tactic should focus on the effectiveness and efficiency of each vehicle.

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