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    Advertising Media Planning
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    Exam 7: Media Planning and Strategy: A Comprehensive Guide
  5. Question
    The Objectives Funnel Starts with Advertising Objectives That Lead to Marketing
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The Objectives Funnel Starts with Advertising Objectives That Lead to Marketing

Question 19

Question 19

True/False

The objectives funnel starts with advertising objectives that lead to marketing objectives that lead to media objectives.

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