Multiple Choice
In content analysis, what does coding refer to?
A) identifying the researcher's opinions on the study subject in order to heighten self-awareness of possible biases
B) using a set of words to represent a larger segment of qualitative data so that data can be more efficiently analyzed
C) segmenting themes from qualitative data into two broad categories
D) reducing transparency in qualitative data analysis
Correct Answer:
Verified
Correct Answer:
Verified
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