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    Consumer Behavior in Action
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    Exam 11: Personality and Lifestyle
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    L'Oreal's "Because You're Worth It" Slogan Is an Example of Which
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L'Oreal's "Because You're Worth It" Slogan Is an Example of Which

Question 12

Question 12

Multiple Choice

L'Oreal's "Because you're worth it" slogan is an example of which element of Freud's psychoanalytical system?


A) Id
B) Ego
C) Superego
D) Libido
E) Fantasy

Correct Answer:

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