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  3. Study Set
    Advertising Principles and Practice
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    Exam 1: Introduction to Advertising
  5. Question
    Which Advertising Approach Uses Reasons to Persuade Consumers
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Which Advertising Approach Uses Reasons to Persuade Consumers

Question 42

Question 42

Multiple Choice

Which advertising approach uses reasons to persuade consumers?


A) mass-sell
B) logical-sell
C) hard-sell
D) soft-sell
E) informative-sell

Correct Answer:

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