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    Psychology
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    Exam 9: Understanding Persuasion, Attribution, and Social Cognition in Advertising and Psychology
  5. Question
    In __________ Route Processing, People Are Swayed in Their Judgments
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In __________ Route Processing, People Are Swayed in Their Judgments

Question 5

Question 5

Multiple Choice

In __________ route processing, people are swayed in their judgments by the logic, merit, and strength of arguments.


A) evaluation
B) central
C) persuasion
D) peripheral

Correct Answer:

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