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    Managerial Economics in a Global Economy
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    Exam 12: Pricing Practices
  5. Question
    Setting of a Price Target by a Firm and Then
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Setting of a Price Target by a Firm and Then

Question 14

Question 14

Multiple Choice

Setting of a price target by a firm and then developing a product that would allow the firm to maximize profits at that price is known as


A) price lining.
B) prestige pricing.
C) skimming.
D) value pricing.

Correct Answer:

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