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  2. Topic
    Certification
  3. Study Set
    Consumer Behavior (for MBA)
  4. Exam
    Exam 3: Business Buying Process, Motivation, Perception, and Attitudes
  5. Question
    A Person's _______________ Comprises Internal Factors, Such as Ability, Intelligence
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A Person's _______________ Comprises Internal Factors, Such as Ability, Intelligence

Question 2

Question 2

Multiple Choice

A person's _______________ comprises internal factors, such as ability, intelligence and personality, and will determine how an individual responds to certain stimuli.


A) Sensory limit
B) Cognitive set
C) Perceptual set
D) Psychological threshold

Correct Answer:

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