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    Business
  3. Study Set
    Applied Theory of Markets
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    Exam 3: Distribution Channels and Promotion Mix in Marketing
  5. Question
    What Is It Called, the Use of Telephone and Non
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What Is It Called, the Use of Telephone and Non

Question 14

Question 14

Multiple Choice

What is it called, the use of telephone and non personal media to introduce products to consumers, who then can purchase them via mail , telephone or the internet?


A) direct selling
B) direct marketing
C) catalog marketing
D) automatic vending

Correct Answer:

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