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  3. Study Set
    Applied Theory of Markets
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    Exam 6: Marketing and Market Segmentation
  5. Question
    Which Segmentation Approach Is Used in Consumer Products
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Which Segmentation Approach Is Used in Consumer Products

Question 11

Question 11

Multiple Choice

Which segmentation approach is used in consumer products?


A) undifferentiated marketing
B) concentrated marketing
C) differentiated marketing
D) all of the above

Correct Answer:

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