Multiple Choice
Consider the following statements:
Statement 1: Media planning refers to series of decision involving delivery of messages to the target audience
Statement 2: The central theme of media planning is message dissemination.
A) Both statements are right
B) Both statements are wrong
C) Only Statement 1 is correct
D) Only statement 2 is correct
Correct Answer:

Verified
Correct Answer:
Verified
Q14: _ is a self-regulatory voluntary organization of
Q15: The content and context of a message
Q16: Showing the product in a picture as
Q17: Benetton „Unhate? ad campaign, featuring world leaders
Q18: Consider the following statements:<br>Statement 1: Point of
Q20: Which among the following is not an
Q21: Searching and identifying potential buyers for a
Q22: Which among the following is not an
Q23: An Ad copy that uses the endorsement
Q24: Aishwarya Rai Bachan endorsing L?Oreal is an