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    Business
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    Marketing Management
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    Exam 12: Manage Marketing Channels, Logistics, and Supply Chain
  5. Question
    Customers, Both End Users and Those Within a Channel, Are
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Customers, Both End Users and Those Within a Channel, Are

Question 24

Question 24

True/False

Customers, both end users and those within a channel, are often considered by organizations as unimportant members of the value network.

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