Maryam Kumaran, a Department Manager, Knows That One of the Goals

Multiple Choice

Maryam Kumaran, a department manager, knows that one of the goals of Trident Advertising is to double its client base during the next five years. She meets with Kyle Slatinsky, a manager in another department, and asks him what his specific, short-term targets are to meet Trident's goal. "One target I want to hit is to increase our number of client-outreach emails by 5 percent over the next month," Slatinsky tells Kumaran. This short-term target is known as a(n)

A) increment.
B) subgoal.
C) deliverable.
D) objective.
E) ideal.