Dele Has Come Up with an Idea That Will Help

Multiple Choice

Dele has come up with an idea that will help soothe dogs that experience separation anxiety from their owners. He is in the process of turning his idea into a business reality. He has identified that there is a need for his product in the marketplace and that the market size could be quite substantial. What would be the next step for Dele in the entrepreneurship process?

A) Research competitive offerings currently available.
B) Segment all users into a viable target market.
C) Translate his idea into a new product.
D) Develop a business and financial plan.
E) Calculate a break-even point.