Burger Fusion Has Begun Offering a Late-Night Menu

Multiple Choice

Burger Fusion has begun offering a late-night menu. It begins a radio campaign that will concentrate the ads in the hours leading up to the shift change between second and third shift for workers in the area. The Burger Fusion campaign can be best described as an example of

A) continuity.
B) approach.
C) publicity.
D) frequency.
E) reach.