Multiple Choice
Constant Credit sends two representatives to a Major League Baseball playoff game to manage a small booth. The representatives give fans a gift card with the Constant Credit logo emblazoned on the front. The card also has a link to the Constant Credit website. This can be best described as ________ marketing.
A) buzz
B) guerrilla
C) word-of-mouth
D) viral marketing
E) publicity
Correct Answer:
Verified
Correct Answer:
Verified
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