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    Essentials of Marketing Analytics
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    Exam 3: Exploratory Data Analysis Using Cognitive Analytics
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    In the Red Ventures Internet Marketing Company Case Study, the Variable
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In the Red Ventures Internet Marketing Company Case Study, the Variable

Question 30

Question 30

Multiple Choice

In the Red Ventures Internet marketing company case study, the variable that refers to the origin of traffic to the online site is ________.


A) traffic_source
B) traffic_channel
C) traffic_sessions
D) traffic_description

Correct Answer:

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