Ski and Surf, a Large Distributor of Skiing and Diving

Multiple Choice

Ski and Surf, a large distributor of skiing and diving equipment in the United States, is organized into four business units: (1) Mountain States Ski, (2) West Coast Surf, (3) South Central States, and (4) Central States. What two types of departmentalization are illustrated in this example?

A) product and customer
B) product and geographical
C) customer and geographical
D) functional and customer
E) geographical and functional