Multiple Choice
The competitive advantage that may occur when an e-business or its products or services become synonymous with generic products or services (for example "Kleenex" and "tissue") is called:
A) name identification
B) first-mover advantage
C) the network effect
D) entrepreneurship
Correct Answer:

Verified
Correct Answer:
Verified
Q1: The very successful real-world e-business that exploited
Q2: An entrepreneur should have leadership abilities in
Q4: A stress management plan is not important
Q5: The entrepreneurial process is a multistep process
Q6: The network effect is the phenomena in
Q7: The rapid pace of change in the
Q8: An entrepreneur can harvest his or her
Q9: The_enables companies to get their name and
Q10: Scalability refers to the growing value of
Q11: Low-cost Internet technologies have made it more