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    Managerial Economics Study Set 1
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    Exam 21: Managing Vertical Relationships
  5. Question
    ​Mechanisms That Manufacturers Can Use to Deal with Misaligned Retailer
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​Mechanisms That Manufacturers Can Use to Deal with Misaligned Retailer

Question 59

Question 59

Multiple Choice

​Mechanisms that manufacturers can use to deal with misaligned retailer incentives include


A) ​setting a minimum retail price
B) providing an exclusive contract to a single retailed in a market
C) compensating retailers' sales staff for demonstrating,as well as selling,the product
D) ​All of the above

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