Small Business Intermediaries

Multiple Choice

Small Business Intermediaries
Mary's Mosaics is a small business in California that creates custom-designed decorative items from mosaic tiles and glass. The website created for Mary's Mosaics generates the majority of the firm's business, although the firm also sells items to U.S. retailers for domestic sale. Mary Boyd, the CEO of Mary's Mosaics, recently received an order from a Spanish retailer for $20,000 worth of mosaic items. Similar orders have been placed from importers in Australia, England, and Canada. Mary needs to identify appropriate foreign intermediaries for each market.
-Which of the following is most likely an important characteristic for the Canadian intermediaries used by Mary's Mosaics?

A) quality of sales force and experience with target customers
B) ability to secure intellectual property rights and patents
C) willingness to make connections with government agencies
D) reputation for simultaneously handling competing clients