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    Exam 6: Target Markets: Segmentation and Evaluation
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    A Widely Used System for Classifying Individuals on the Basis
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A Widely Used System for Classifying Individuals on the Basis

Question 138

Question 138

Multiple Choice

A widely used system for classifying individuals on the basis of lifestyle is


A) VALS.
B) PRIZM.
C) CMSA.
D) LIFO.
E) Prospect Zone.

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