Multiple Choice
A university's student body would be considered its ____ public, and parents, alumni, and trustees would be included as its ____ public.
A) client; general
B) specialized; general
C) target; simple
D) general; client
E) target; market
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q10: Scenario 13.1 Use the following to answer
Q34: Credence qualities are attributes, such as taste,
Q38: H&R Block, a major tax preparation firm,
Q48: When service companies change high-contact services into
Q54: Tina, a waitress at the Riverfront Grill,
Q56: A church's marketing objective could be to
Q61: The more _ involved with delivering a
Q77: Some services are time sensitive, meaning that
Q113: Scenario 13.2 Use the following to answer
Q119: Scenario 13.1 Use the following to answer