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Breyer's Produces a Variety of Ice Cream Flavors and Lines

Question 163

Multiple Choice

Breyer's produces a variety of ice cream flavors and lines of varying qualities. The higher quality ice cream varieties are priced higher than the basic ones. Breyer's is using ____ to price its ice cream.


A) captive pricing
B) price baiting
C) premium pricing
D) bait pricing
E) differential pricing

Correct Answer:

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