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    Multinational Management
  4. Exam
    Exam 5: Strategic Management in the Multinational Company: Content and Formulation
  5. Question
    Generic Strategies
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Generic Strategies

Question 19

Question 19

Multiple Choice

Generic strategies


A) Occur when a company can outmatch its rivals in attracting and maintaining its customers.
B) Represent basic ways that domestic and multinational companies keep and achieve competitive advantage.
C) Are all based on finding ways to provide superior value to the customer.
D) None of the above

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