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International Franchising

Question 27

Multiple Choice

International franchising


A) Is a comprehensive licensing agreement where the franchisor grants to the franchisee the use of a whole business operation.
B) When multinationals make a project fully operational and train local managers and workers before the owner takes control.
C) The use of intermediaries or go-between firms to provide the knowledge and contacts necessary to sell overseas is.
D) None of the above

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