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A Manager Is Evaluating Three Possible Locations for a New

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A manager is evaluating three possible locations for a new retail outlet. The data for the three locations (10 points maximum score) are outlined in the table. Factor  Scores Location A Location B Location C Convenient965Parking facilities 757Display area 598Shopper traffic 676Operating costs576\begin{array}{lccc} \text {Factor }& &\text { Scores } \\&\text {Location A }&\text {Location B }&\text {Location C }\\\text {Convenient} & 9 & 6 & 5 \\\text {Parking facilities }& 7 & 5 & 7 \\\text {Display area }& 5 & 9 & 8 \\\text {Shopper traffic }& 6 & 7 & 6 \\\text {Operating costs} & 5 & 7 & 6\end{array}

A. If each factor were given the same weight, which location would be the best?
B. If the shopper traffic and operating costs were assigned double the weights of the other factors, which location would be the nest?

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