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    Exam 16: The Art and Science of Pricing to Optimize Revenue
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    Companies That Have the Power to Influence the Market Price
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Companies That Have the Power to Influence the Market Price

Question 86

Question 86

Multiple Choice

Companies that have the power to influence the market price, and thus, enjoy pricing power are referred to as price


A) takers.
B) gougers.
C) makers.
D) analysts.

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